consumption – The Life and Times of Ben Weinberg

I find that it is very important to find balance in life whenever possible whether that’s between work and play, relaxation, and exertion, and even abstaining and indulging. My philosophy on enjoying what life has to offer and its libations such as food, drink, or gambling is ‘Everything in Moderation.’ I mean that kind of balance for adults who I usually write for when it comes to being of the legal age for these types of indulgence and regarding what is legally allowed to put as a disclaimer up front. Life should be enjoyed responsibly especially if you’re hoping to find pleasure out of it.

Still though, it can be hard to find a balance of enjoying something too much or not at all. I have nothing against people who abstain entirely from food, drink, gambling, or other risky yet fun activities nor do I think it’s harmful to indulge a bit too much on the rare occasion where someone can go a bit overboard as long as they’re not hurting themselves or others from that kind of overindulgence. However, I don’t think it’s right to deny someone entirely when they would like to enjoy something in moderation nor is it right to indulge their vices so much that they end up either getting addicted to the vice or abusing it when those around them know that it’s become a problem.

You have to be looking out for your own health and well-being especially as you get older and age out of certain pleasures. However, if you have the self-awareness to realize which vice(s) you should stay away from or be extra cautious about, you should work to make sure you don’t indulge as much as you want to. Self-control around different pleasures can be difficult so if you need help from people around you to temper your indulgences or need to stay away from it entirely, there is no shame in doing so. Certain people can enjoy something moderately like a glass of wine or a cigar every now and then without becoming dependent on it. There are those people who are unable to do so at the same time when they play poker, go to the dinner buffet, or bet on a sporting event though.

Certain indulgences hold sway over the individual person more than others, so you must be aware of which vices or pleasures you really enjoy and learn to temper your use or consumption of them. It’s good to be self-aware and exercise self-control so that one glass of wine each night doesn’t become three or four glasses each night or that when you bet money on Fantasy Football once a year with friends, you don’t end up betting multiple times on different Fantasy Sports leagues where you’re losing a lot more money without controlling how much you’re betting.

If an obsession becomes an unhealthy addiction, I think that is cause enough to abstain entirely from that vice or indulgence. If you are being harmed by it or others around you are hurting cause of the addiction, you need to abstain entirely because moderation won’t be able to cut it then. Now, that doesn’t mean you need to give up a cigar or some wine because of you have a gambling or betting addiction, but you just need to recognize what pleasurable activities you can take too far and which moderation does not work. If you like to gamble too much, it doesn’t mean you need to give up alcohol or fast food entirely too as a result.

Part of being a healthy, mature, and responsible adult is recognizing that life is to be enjoyed but to do so responsibly by knowing your own limits both mentally and physically. If your health, money, or relationships are being affected by the fact that you’re indulging too much or abstaining entirely, you may need to rethink your relationship to that pleasurable activity that you enjoy. I do believe that ‘everything in moderation’ can be done for most people who know their limits, who understand what they are doing is legal yet must be consumed or done responsibly and legally and are able to recognize when others are going too far or may need to tone it back a lot.

It’s good to learn about moderation when you’re first in college or in your 20s so as you get older, you form those healthy habits around vices, indulgences, or fun activities that you know require you to be responsible and mature about them but for which you know what is moderate and what is excessive.

Regarding prohibition or having people forced to be abstinent, banning alcohol and making it illegal to obtain, buy, or sell liquor in the United States during that 1920s era failed miserably. Partly as a result, bootlegging and organized crime came about to help fill the supply for alcohol because demand did not go away even when alcohol was illegal. Responsible adults of legal drinking age had to go to ‘speakeasies’ and ‘backroom bars’ to drink, dance, and enjoy their free time after work.

I would argue that during prohibition, the average adult American wasn’t looking to abuse alcohol even when it was illegal, but that they enjoyed having a drink or two with work colleagues, friends, or family after a hard day’s work and were denied that pleasure. It didn’t work for long as that amendment was repealed, and people were trusted by the larger society and government again to drink alcohol moderately and responsibly without issue.

When it comes to alcohol, gambling, and even smoking, adults should be allowed to make their own decisions about their consumption or taking part in those activities. Of course, it is vital to be aware of the negative health consequences or issues that come as a result, but to forcibly make abstaining the only way forward would not make it go away. Rather, it’s important to educate about how to enjoy these ‘vices or pleasures’ moderately and responsibly, while helping those people who overindulge or get addicted to these pleasures, and may need help, support, rehabilitation, instead of judgment, neglect, and punishment.

At the end of the day, adulthood comes with responsibilities in our society including gaining wisdom, judgment, and acting responsibly. Acting responsibly includes enjoying life’s pleasures but to do so in moderation because abstaining or overindulging should be avoided as much as possible, and we should do well to know our own limits and know what a vice is, how to manage it, and what to do when we need to rethink our relationship around one. ‘Everything In Moderation’ is a good start in terms of that relationship but if you want to abstain entirely, you should also be free to do so but be careful as well to avoid overindulgence but if it is to happen once or twice, it is not the end of the world as they say. Be careful, be safe, be responsible, and remember to enjoy life, because we only get one life to live.

There is a well-known law in economics called the ‘Law of Diminishing Marginal Utility’, which states that as consumption of a good or service increases per unit, the satisfaction derived from consuming an additional unit or more will lead to a subsequent decline in its overall utility. In other words, the more you consume, the less satisfied you will be with each additional product or service you purchase. The first thing you buy, use, or consume will be the most satisfying but the 2nd, 3rd, or 4th unit of the same item you utilize will not be as useful and could even not satisfy you at all.

This fundamental law in basic economics is one that is worth memorizing because it makes total sense. The first chocolate bar you consume will be delicious and fulfilling. You may not be satisfied with just one chocolate bar so you may end up eating another one since the first one was so tasty. However, anyone will tell you that the 2nd chocolate bar will not be as tasty or satisfying as the 1st one and you may even end up with a stomachache from eating too much chocolate if you are not careful.

The ‘Law of Diminishing Marginal Utility’ does not just apply to economic principles but goes far beyond that in terms of being applied to human psychology. The act of consumption, I would argue, is not just an economic one but also applies to the psychology of choice and how we live our lives. Everybody is a consumer in one way or another whether it’s the air we breathe, the water we drink, or the food we eat each day. Without any consumption, we would not survive but it is our choices that define our consumption habits and how we behave not just as economic actors but as human beings.

In a psychological context, instead of calling it the ‘Law of Diminishing Marginal Utility’, I would refer to it as the ‘Rule of Diminishing Marginal Return’, which is similar but discussing more how it’s a rule of life that the more we buy of something, the less return on that investment we will get out of it. The first of something whether that’s the purchase of a new car, a first trip to a new country, or the first time you try a new cuisine. These experiences will captivate you and do its job of putting your happiness level to a 9 or 10, but it’s a rule of life that it won’t stay there. While the memory of that experience will provide you with satisfaction and joy in its remembrance, your psychological state will revert to the norm of being level in terms of happiness or satisfaction with life. You may try to buy or consume more of something to recapture that feeling of happiness but that would actually be counterproductive in the long run and actually create false expectations compared to the first time you purchased or consumed that activity, experience, food, or drink.

How do you avoid the marginal returns of consuming, buying, or eating too much? Well, that is not easy to do but that is part of being a mature and responsible adult. You must have enough willpower and be able to reason with yourself that one more plate of food, one more drink, or one more car will not do the trick in giving you happiness. You must realize that your base level of happiness as a person won’t change as a result of consuming more and it may end up backfiring by causing your satisfaction to be lower because you consumed too much in the first place.
Being able to limit your consumption and controlling your vices will make you better off. If you can master your desires or your urges, then you can focus on bettering yourself or making you happier through more sustainable means. If you are working on personal projects, devoting yourself to a volunteer cause, or working on improving yourself mentally and/or physically, that kind of satisfaction will have a higher return on investment than just mindless consumption.

Consumption of goods and services may spike your happiness and satisfaction levels in the short run, but that kind of joy is short-lived and can often feel isolating if you are not sharing in that joy with others. That is why a meal with friends or family is often much better than eating by yourself. It’s why travelling with a close friend will generate more memories than a trip by yourself. It is not wrong to sometimes treat yourself to a nice meal, a nice trip, or a new gadget but shared experiences will make you happier and create more memories than those times that you were on your own in consuming.

One should carefully watch what they consume and monitor how much per day, per week, per month, and even per month they are consuming whether that’s food, drink, goods, etc. Everything in moderation is a good way to be as an adult and if you want to abstain entirely from consuming something, then that is an admirable thing to do as well. The worst thing you would want to do is to become overindulgent or overly reliant on a consumable good to make you happy or give you long-term satisfaction in life. You know better than anyone else the limits of your consumption and that true happiness is derived through shared experiences in life and of challenging yourself to be a better and more developed person.

In the long-term, I believe you get increased rather than diminished return through producing instead of consuming, by challenging yourself mentally and physically, and sharing yourself with others whether that’s through a good meal, a volunteer experience, or a worthwhile group project. All the chocolate and ice cream in the world won’t add to your happiness but would rather detract from it. A bowl of ice cream or a chocolate bar will satisfy you for a few hours, but you eventually will be back to that same level of happiness homeostasis that you had previously.

Instead of looking to keep yourself content or happy all of the time, know that happiness is not everything in life and that you benefit more from the hard work and the struggle that you put yourself on a daily basis than of just sitting on the couch and eating ice cream until the end of time.

When you get to that 2nd or 3rd bowl of ice cream, you should realize that you’re starting to get a stomachache and that you should stop yourself before you get sick. The diminishing marginal return of trying to seek out happiness through ice cream should be counteracted by getting off the couch and into the gym to start working out those extra calories you just gained.

By embracing the struggle of a gym workout and burning off all that ice cream, you’ll be sacrificing that short-term happiness for that long-term struggle but eventual satisfaction of improving yourself physically as a person and making yourself happier and healthier in the long-run as a direct result of your choices and decision-making. You should not be afraid to indulge a little bit every now and then but remember that life is better experienced in moderation and you should always watch what choices you are making as you go through your life as both a consumer and a producer.